- Create networking opportunities for the sport and business communities in an effort to coordinate and maximize partnerships
- Provide assistance to sport organizers who host sporting events in our community
- Increase community awareness and promote sporting events hosted in Brantford
- Provide a positive and memorable experience for all visitors who come to Brantford to participate in sports
- Promote Brantford as a preferred sport event destination to stimulate the growth and development of sport tourism in our community
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